Overview

Take your marketing efforts to the next level by implementing a referral program.

A referral program enables existing and future students to spread the word about your courses in exchange for a reward. When done right (and we make this easy for you!), referral programs can help you increase your sales by up to 10%.

Improve your conversions

Through referral marketing, your prospective students are hearing from people they know and trust about your course. In turn, referrals are one of the top converting channels.

Widen your reach

One of the essential advantages of having a referral program is that it cannot be blocked or shut down. Software such as AdBlocker+ can block ads but can’t block one-to-one conversations, personal interactions or social media posts. Widen your reach by making it worth your students’ while to refer your course to others!

Lower your cost of acquisition

With a referral program, you won't have to pay commissions or eat away your ad spend to get new students. Even better, your students refer people just like them—meaning better quality leads and a higher likelihood of course sales.

Identify future potential partners / mini-influencers

Your top referrer can be one of your most impactful advocates. Nurture this relationship, get connected with other people in their network, and watch your referrals continue to grow every month.

Give back to your clients

Automatically give rewards to your referrers as they unlock new levels. The more you gamify your referral program, the more excited people will be to share your course with others!

Here's how EarlyParrot works with Thinkific:

• Monitors student enrollments and purchases based on referrals
• Automatically detect referrals and attributes referrals to the referrer
• Keep track of the channels where referrals are coming from
• Provides your students with an easy-to-use, fully-branded sharing widget that enables them to refer other students on social media, email invites or by sharing their unique referral URL
• Automatically give out rewards to referrers as they unlock new levels
• In-depth analytics showing shares on social media, email invites sent out, number of referred visitors, students and purchases
• Boost your SEO with fully-branded referral URLs pointing to your domain
• Fraud detection system that will stop cheaters from gaining an unfair advantage
• Email system that notifies referrers of any rewards that they have unlocked
• Native integrations with your CRM such as ActiveCampaign, Keap Infusionsoft, ConvertKit, Mailchimp and others
• Engaging Rewards that course creators give out
• Exclusive cheat sheets, ebooks and other resources that add value to your courses
• Resources from non-competing, complementary businesses
• Discounts at business partners’ stores
• Merchandise such as stickers, t-shirts, caps
• Time with you in the form of an ‘Ask Me Anything’ style or consultation
• Shout outs on social media or newsletter
• Access to VIP groups or inner circles
• Early access to future courses
• Generic gift cards